Isaac Sim : Specifying a model to load at launch time

How can I tell Isaac Sim to load a model and start running the simulation just after load time? I am trying to automate a whole setup with docker containers for Isaac Sim, Isaac SDK and some ROS drivers.

The method I am currently using to start Isaac Sim is to start a Docker container as follows:

docker run --name isaac-sim --entrypoint run -it --entrypoint ./ --gpus all -v ~:/host -e "ACCEPT_EULA=Y" --rm --network=host