Probing the target board failed error when flashing BSPs

I get the error which reads

Error: probing the target board failed.
Make sure the target board is connected through micro-b USB port and is in recovery mode.

However, my board doesn’t even have a micro USB port, nor did it come with a way to adapt the USB pins to a micro-USB input, so I’m really confused here. Seems odd that necessary hardware wouldn’t be included, so I must be missing something here.

Had the USB connector in the wrong slot. Turns out only one works on the supplied cable. Flashed successfully.