440.59 Coolbits doesn't enable fan or overclock control

Setting coolbits with sudo nvidia-xconfig cool-bits=8 put it under the “Screen” Section first, a reboot later and no settings were unlocked. Putting it under the “Device” Section didn’t help either.
(GWE is in the screenshot but nvidia settings doesn’t change as well)

parameters: BOOT_IMAGE=/boot/vmlinuz-5.4-x86_64 root=UUID=5dce7705-8f4b-4d79-abfc-a85f894f71d9 rw quiet apparmor=1 
           security=apparmor resume=UUID=6811085c-5af6-49a5-b140-cba20e01a34d udev.log_priority=3 
           Desktop: Xfce 4.14.2 tk: Gtk 3.24.13 info: xfce4-panel wm: xfwm4 dm: LightDM 1.30.0 Distro: Manjaro Linux 
Machine:   Type: Desktop System: Micro-Star product: MS-7A37 v: 2.0 serial: <root required> 
           Mobo: MSI model: B350M MORTAR ARCTIC (MS-7A37) v: 2.0 serial: <root required> UEFI: American Megatrends v: A.K1 
           date: 05/15/2019 
CPU:       Topology: 8-Core model: AMD Ryzen 7 1800X bits: 64 type: MT MCP arch: Zen family: 17 (23) model-id: 1 stepping: 1 
           microcode: 8001138 L2 cache: 4096 KiB 
           flags: avx avx2 lm nx pae sse sse2 sse3 sse4_1 sse4_2 sse4a ssse3 svm bogomips: 115216 
           Speed: 1884 MHz min/max: 2200/3600 MHz boost: enabled Core speeds (MHz): 1: 2142 2: 1869 3: 1862 4: 1866 5: 1844 
           6: 1844 7: 3381 8: 1854 9: 1864 10: 1864 11: 1846 12: 1848 13: 2966 14: 1840 15: 2789 16: 1827 
           Vulnerabilities: Type: itlb_multihit status: Not affected 
           Type: l1tf status: Not affected 
           Type: mds status: Not affected 
           Type: meltdown status: Not affected 
           Type: spec_store_bypass mitigation: Speculative Store Bypass disabled via prctl and seccomp 
           Type: spectre_v1 mitigation: usercopy/swapgs barriers and __user pointer sanitization 
           Type: spectre_v2 mitigation: Full AMD retpoline, IBPB: conditional, STIBP: disabled, RSB filling 
           Type: tsx_async_abort status: Not affected 
Graphics:  Device-1: NVIDIA GM204 [GeForce GTX 970] vendor: ASUSTeK driver: nvidia v: 440.59 bus ID: 26:00.0 
           chip ID: 10de:13c2 
           Display: x11 server: X.Org 1.20.7 driver: nvidia resolution: 1920x1080~60Hz, 1920x1080~60Hz 
           OpenGL: renderer: GeForce GTX 970/PCIe/SSE2 v: 4.6.0 NVIDIA 440.59 direct render: Yes 
Audio:     Device-1: NVIDIA GM204 High Definition Audio vendor: ASUSTeK driver: snd_hda_intel v: kernel bus ID: 26:00.1 
           chip ID: 10de:0fbb 
           Device-2: Advanced Micro Devices [AMD] Family 17h HD Audio vendor: Micro-Star MSI driver: snd_hda_intel v: kernel 
           bus ID: 28:00.3 chip ID: 1022:1457 
           Device-3: C-Media Auna Mic CM900 type: USB driver: hid-generic,snd-usb-audio,usbhid bus ID: 1-3:2 
           chip ID: 0d8c:0134 
           Sound Server: ALSA v: k5.4.23-1-MANJARO 
Network:   Device-1: Realtek RTL8111/8168/8411 PCI Express Gigabit Ethernet vendor: Micro-Star MSI driver: r8169 v: kernel 
           port: f000 bus ID: 22:00.0 chip ID: 10ec:8168 
           IF: enp34s0 state: up speed: 1000 Mbps duplex: full mac: 30:9c:23:88:e4:1c 
Drives:    Local Storage: total: 1.82 TiB used: 476.97 GiB (25.6%) 
           ID-1: /dev/sda vendor: Samsung model: SSD 860 EVO 500GB size: 465.76 GiB block size: physical: 512 B logical: 512 B 
           speed: 6.0 Gb/s serial: S3Z2NB1K930107K rev: 1B6Q scheme: GPT 
           ID-2: /dev/sdb vendor: Western Digital model: WD10EZEX-60M2NA0 size: 931.51 GiB block size: physical: 4096 B 
           logical: 512 B speed: 6.0 Gb/s rotation: 7200 rpm serial: WD-WCC3F4JD7R6R rev: 1A03 scheme: MBR 
           ID-3: /dev/sdc vendor: Toshiba model: DT01ACA050 size: 465.76 GiB block size: physical: 4096 B logical: 512 B 
           speed: 6.0 Gb/s rotation: 7200 rpm serial: 63QPYMYUS rev: A750 scheme: MBR 
Partition: ID-1: / raw size: 260.24 GiB size: 255.16 GiB (98.05%) used: 17.16 GiB (6.7%) fs: ext4 dev: /dev/sda7 
           ID-2: swap-1 size: 7.81 GiB used: 0 KiB (0.0%) fs: swap swappiness: 60 (default) cache pressure: 100 (default) 
           dev: /dev/sda6 
Sensors:   System Temperatures: cpu: 43.8 C mobo: N/A gpu: nvidia temp: 53 C 
           Fan Speeds (RPM): N/A gpu: nvidia fan: 12% 
Repos:     Active pacman repo servers in: /etc/pacman.d/mirrorlist 
           1: https://mirror.23media.com/manjaro/stable/$repo/$arch
           2: https://manjaro.moson.eu/stable/$repo/$arch
           3: https://mirror.netcologne.de/manjaro/stable/$repo/$arch
           4: https://manjaro.moson.org/stable/$repo/$arch
           5: https://mirror.netzspielplatz.de/manjaro/packages/stable/$repo/$arch
           6: https://mirror.alpix.eu/manjaro/stable/$repo/$arch
           7: https://ftp.halifax.rwth-aachen.de/manjaro/stable/$repo/$arch
           8: http://ftp.tu-chemnitz.de/pub/linux/manjaro/stable/$repo/$arch
Info:      Processes: 328 Uptime: 4h 15m Memory: 15.65 GiB used: 3.35 GiB (21.4%) Init: systemd v: 242 Compilers: gcc: 9.2.1 
           Shell: bash v: 5.0.16 running in: xfce4-terminal inxi: 3.0.37